- A Digipak is like a DVD extras set for a single or album.
- It is similar to a Collector's item
- The cover/pack itself can have 6 sides or 4.
- It includes a DVD of music video(s)
- DVD details - age certification or 'Parental Advisory: Explicit Content' label
- It includes behind the scenes footage of the music videos and tours
- Copy of lyrics
- Exclusive Pictures
- Track listing
A Digipak should also have...
- Bar code
- Price
- Copyright logo
- Record label logo
- Producer's name
- Band's logo
- Can have the website
- the 'Compact disc' logo
The digipak should also be marketed as a new product in its own right, rather than an extension of renewed product of the an album/single.
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